Have you already started letting your salespeople go?

Miha BreskvarSales

The time is coming when the entire buying process will take place without sellers and buyers. When we no longer decide ourselves what we need and when, and from whom to buy it, because devices will do that for us. To be clear, by “sellers” I don’t mean providers and by “buyers” I don’t mean those with needs or desires. … Read More

What a drag!

Miha BreskvarSales

It may be true that it’s very difficult to sell anything without good sales, a good product, and a suitable price, but the experience before, during, and after the purchase is also becoming increasingly important to the customer. This makes the customer experience an ever bigger and more important diversifying factor among providers. So, like many Fridays during high season, … Read More

Our children will all be gamers, all the time

Miha BreskvarSales

I say “children” only because we—their parents and grandparents—are more reserved, afraid, or cautious than our children. Even though we may not admit it, the fact is that we’re already sharing information on our environment and ourselves with many others who use it to their advantage. The fact is also that in the future there’ll be significantly more of this … Read More

It’s already begun: say goodbye to your job!

Miha BreskvarFourth Industrial Revolution

Immediately after the New Year the Japanese insurance company Fukoku Mutual Life Insurance announced that it would soon replace thirty-four of its employees with IBM Watson. Artificial intelligence is becoming ever more useful and, as such, is encroaching on increasingly more areas of operation. We can no longer ignore it, even if we want to, but the truth is we … Read More

Insanity according to Einstein

Miha BreskvarSales

Sometimes it seems that in some areas everyone just keeps doing things the same old way. But, as Albert Einstein put it: “Insanity is doing the same thing over and over again and expecting different results.” A good friend of mine decided to start a new, nautical project: building boats. Most boat manufacturers, especially boutique producers, understand that uniqueness is … Read More

You won’t sell more just because you’re cute

Miha BreskvarSales

Three weeks ago I was hired by a new client. To give you an idea of what kind of consulting duties I was entrusted with, I have to tell you that my new employer was my three kids and a few of their friends from the campground. It all started on Saturday, when they spent the entire day painting rocks … Read More